SYDNEY, AUSTRALIA - SEPTEMBER 18: Customers explore the features of the newly released Apple iPhone 18 Pro Max at an Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images) *** BESTPIX ***

SYDNEY, AUSTRALIA - SEPTEMBER 18: The newly released Apple Watch Series 12 are displayed at an Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images)

SYDNEY, AUSTRALIA - SEPTEMBER 18: Customers explore the features of the newly released Apple iPhone 18 Pro Max at an Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images)

SYDNEY, AUSTRALIA - SEPTEMBER 18: General view of the Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images)

SYDNEY, AUSTRALIA - SEPTEMBER 18: A customer explores the features of the newly released Apple Watch Series 12 at an Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images)

SYDNEY, AUSTRALIA - SEPTEMBER 18: General view of the Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images)

SYDNEY, AUSTRALIA - SEPTEMBER 18: The newly released Apple iPhone 18 Pro and iPhone 18 Pro Max are displayed at an Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images)

SYDNEY, AUSTRALIA - SEPTEMBER 18: A customer explores the features of the newly released Apple iPhone 18 Pro Max at an Apple Store in Sydney's Central Business District on September 18, 2026, in Sydney, Australia. New Apple products debuted on September 9 and launched in stores on September 18. (Photo by Izhar Khan/Getty Images)