This photo taken on September 13, 2024 shows an original Tenga vacuum masturbation cup sitting on the table as Koichi Matsumoto (behind), the CEO and founder of Japanese sex toy manufacturer Tenga, speaks during an interview with AFP at the company's headquarters in Tokyo. No grubby curtain conceals the store's entrance, and at first glance it's not even obvious that the sleek, colourful products on display are Japan's favourite sex toys for men. The hourglass-shaped masturbation cups casually glide their way through the airy space, lined up like sushi on a conveyor belt at Tenga's new flagship store in Tokyo. (Photo by Richard A. Brooks / AFP) / To go with 'JAPAN-BUSINESS-SOCIETY-SEX-TENGA, FOCUS' by Tomohiro OSAKI (Photo by RICHARD A. BROOKS/AFP via Getty Images)